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Handbook of Research on Asian Business

Edited by Henry Wai-chung Yeung

The rise of Asia as an important region for global business has been widely recognized as one of the most significant economic phenomena in the new millennium. This accessible and comprehensive Handbook brings together state-of-the-art reviews of Asian business in an expansive range of areas including: business organizations; strategic management; marketing; state–business relations; business and development; and business policy issues.
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Chapter 3: Towards an Institution-based View of Business Strategy in Asia

Mike W. Peng

Extract

3. Towards an institution-based view of business strategy in Asia Mike W. Peng This chapter focuses on a key research question: why do strategies of firms from different countries and regions differ?1 This is the very first question among the five most...

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