Entrepreneurship in the Creative Industries
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Entrepreneurship in the Creative Industries

An International Perspective

Edited by Colette Henry

The creative industries represent a vital, exciting and rapidly changing field of activity; one that is now recognised as a key growth sector in the knowledge-based economy. However, there is still a general lack of understanding of what is meant by the term ‘creative industry’, and thxe creative sector has not, to date, been the subject of concerted academic research. This book redresses the balance by providing valuable insights into the creative entrepreneurial process and platforming some of the key challenges yet to be addressed.
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Chapter 6: Building the Film Industry in New Zealand: An Entrepreneurship

Anne de Bruin


6. Building the film industry in New Zealand: an entrepreneurship continuum Anne de Bruin INTRODUCTION The film industry in New Zealand (NZ) has moved rapidly from relative obscurity in the late 1970s, to an industry with global visibility as well as acclaim (Shelton, 2005). Most recently, NZ has been home to the creation of major blockbuster movies directed by New Zealanders. For example, Peter Jackson’s The Lord of the Rings trilogy (2001–03) and the remake of King Kong (2005) have had outstanding international impact. New Zealander Andrew Adamson’s The Chronicles of Narnia: The Lion, the Witch and the Wardrobe (2005) is similarly noteworthy. However, recent successes have not been confined to big-budget films. Lower-cost feature films, such as the Oscar-nominated, NZ story content film Whale Rider (2002), are also among recent success stories. Furthermore, NZ short films too have contributed to film industry achievement. Included among the latest acclaimed short films is multiple award-winning and Oscar-nominated Two Cars, One Night (2003) directed and written by Taika Waititi (Taika Cohen) and Welby Ing’s Boy (2004), which won the Best Short Narrative Film Award at the 2005 Cinequest Film Festival. International filmmakers have also increasingly acknowledged NZ as an excellent location and a source of expertise and talent. For instance, NZ was the backdrop of nineteenthcentury Japan for the Hollywood-directed blockbuster movie The Last Samurai (2004) starring Tom Cruise. Additionally, visual and physical effects production companies in NZ have been engaged to work on increasing numbers of international films...

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