Entrepreneurship in the Creative Industries
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Entrepreneurship in the Creative Industries

An International Perspective

Edited by Colette Henry

The creative industries represent a vital, exciting and rapidly changing field of activity; one that is now recognised as a key growth sector in the knowledge-based economy. However, there is still a general lack of understanding of what is meant by the term ‘creative industry’, and thxe creative sector has not, to date, been the subject of concerted academic research. This book redresses the balance by providing valuable insights into the creative entrepreneurial process and platforming some of the key challenges yet to be addressed.
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Chapter 10: Human Landscape Technologies and Entrepreneurship in the Creative Industries

Brian Kenny and Julia Meaton


10. Human language technologies and entrepreneurship in the creative industries Brian Kenny and Julia Meaton INTRODUCTION The creative implications for information and communications technology (ICT), and human language technologies (HLT) in particular, are exemplified in the efforts to foster related international and pan-European collaboration – both inter and intra – among various government research agencies, higher education and industry. However, HLT research and development is a complex drawn-out process that needs substantial public support. Its application to the creative industries is still in its infancy relative to the potential for exploitation and, furthermore, success cannot be assured by market forces alone. The elements of risk and uncertainty inherent in HLT software development have been reduced to some extent by networking programmes and the subsequent cross-transfer of knowledge. The impact on entrepreneurial activity has been wide-ranging including the sharing of experience and helping entrepreneurs to find inspiration and advice, access technology and knowledge, or identify partners. As HLT technology develops, increasing artificial intelligence will be accompanied by larger vocabularies, more complex grammars and greater natural language processing. In this context, research in new media and art practice are important strands that inform the dialogue between practitioners, researchers, creative industries and the public. Against this backcloth, this chapter describes some popular applications of HLT to the creative industries and examines the R&D performance and technology transfer of selected European states in this field. In addition, case-studies are used to illustrate the development and entrepreneurial activities of two HLT suppliers in...

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