How We Create the Wealth of Nations
Chapter 17: Natural Environment
Chapter 16 was concerned with common innovation by an individual or a small group of individuals: the final consumer(s) in the home. This chapter is mainly concerned with common innovation by larger organisations – often public sector or third sector. There is an element in common but a difference in scale. Final consumers use common innovation to make a pleasant environment in their gardens, while the organisations of this chapter use common innovation to make a pleasant environment from much larger areas of land. While the examples of common innovation listed in the Chapter 16 needed little explanation because they are all so well known, we do need a more detailed explanation in this chapter. For that reason, I have chosen to examine a single case study of common innovation which I know very well. A CASE STUDY This case study describes how an old industrial site has been transformed into a nature reserve. It is true that nature, working without human intervention, would have made much of the transformation by itself. But the transformation has been directed and accelerated by human intervention. Attenborough Nature Reserve lies about seven kilometres south west of Nottingham. It occupies a long strip of land between the village of Attenborough and the River Trent – one of the three largest rivers in England. Originally, this land was wet meadow land by the River Trent. From early photographs, it appears that this landscape was very similar to the present landscape along other nearby stretches of the river.
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