The Japanese Experience
Chapter 10: Broadcasting
Changes in the broadcasting industry have not been as rapid or dramatic as those in telecommunications, but the distinction between these two industries has blurred. With the constant advances in telecommunications technology, especially in the last ten years, it is quite possible that barriers between broadcasting and telecommunications will soon disappear altogether, and the two industries will merge. There are still regulations, however, which apply only to the broadcasting industry. Reforms in broadcasting have been milder than in the telecommunications industry. This chapter will outline the characteristics of the Japanese broadcasting industry and the regulatory reforms that have affected it. After the introduction, in the second section, the industrial structure of the broadcasting industry in Japan is explained, with attention to characteristics such as market size and the kinds and numbers of broadcasting companies. The third section contains a summary of broadcasting industry regulations, the most important of which are the Radio Law (Denpa-ho), the Broadcast Law (Hoso-ho) and the Cable Television Broadcast Law (Yusen Terebijon Hoso-ho).
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