International Business under Adversity A Role in Corporate Responsibility, Conflict Prevention and Peace
A Role in Corporate Responsibility, Conflict Prevention and Peace
Edited by Gabriele G.S. Suder
Chapter 12: The Corporate Responsibility in Peace, Conflict Reduction and Crisis Prevention: Human Security for Thriving Markets – A Tool Kit
12. Corporate responsibility in peace, conﬂict reduction and crisis prevention: human security for thriving markets – a tool kit Gabriele G.S. Suder and Jonathan Lefevre Thriving markets and human security go hand in hand. (Former United Nations Secretary General Koﬁ Annan) 12.1 INTERNATIONAL BUSINESS IN CRISIS ZONES: HOW CONFLICTS AFFECT BUSINESS Conﬂict and crisis have been deﬁned in many diﬀerent ways, depending on the origin, culture and objectives of the interpreter. We understand by conﬂict any situation in which two or more cohabiting individuals or groups have (seemingly or real) incompatible short- and/or long-term goals or expectations. Globalization shortens the distance between these cohabitations and the time it takes for these relationships (nodes) to form, maintain or break. Crisis is the end stage of such conﬂict, for its actors and the community in relation or proximity to that conﬂict. Hence, conﬂicts entail a goal or object, whether tangible or not, with respect to which diﬀering parties have diﬀerent expectations, and employ a range of strategies to achieve their objectives. The worst-case scenario of conﬂict is violence, bloodshed and war, with war being deﬁned as a prolonged conﬂict that has turned violent. This chapter starts out by exploring the main conﬂict types and their causes; argues that in most cases any type of conﬂict is bad for business; illustrates the role that ﬁrms play (directly or indirectly) in conﬂict and in conﬂict reduction, demonstrating the...
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