The Internationalisation of Mobile Telecommunications
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The Internationalisation of Mobile Telecommunications

Strategic Challenges in a Global Market

Peter Curwen and Jason Whalley

Based upon the very latest data available, the underlying premise of the book is that mobile telecommunications is such a fast-moving sector that operators are obliged to alter their international strategies as circumstances unravel without necessarily having a long-term master plan, and hence that opportunism is a hallmark of operators’ international strategies. This state-of-the-art overview of the internationalisation of mobile telecommunications will prove essential reading for academics and practitioners with a vested interest in technology, telecommunications and strategic management.
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Chapter 10: Dominant Operators in International Mobile Telecommunications: An Empirical Analysis

Peter Curwen and Jason Whalley


10.1 INTRODUCTION The issue as to which mobile operators are seeking to achieve a major international presence in the mobile telecommunications industry is essentially an empirical one which can be addressed primarily through their behaviour and to a lesser extent through their public comments. It has been established in Chapter 9 that, despite much anecdotal evidence to the contrary, no existing mobile operator can as yet truthfully claim to have a worldwide/global presence. However, it has become clear that operators have emerged, primarily in the Middle East, with highly ambitious acquisition programmes at precisely the point in history when the previously highlyacquisitive American operators have largely retreated back into their home market. Thus, we must reasonably assume that the mobile map of the world is being redrawn in a major way. Previous chapters took a more dynamic view covering a period of roughly five years from 2003 to 2007 inclusive. By so doing, different aspects of internationalisation within the mobile telecommunications industry have been highlighted. The discussion of internationalisation within the Asia-Pacific region in Chapter 3 drew attention to the difficulties that mobile operators face when it comes to building an international footprint. Given that mobile operators based outside the region have preferred to focus their attention on investment opportunities elsewhere, with the notable exceptions of Telenor and Vodafone internationalisation has largely taken the form of Asia-Pacific based companies investing in AsiaPacific markets. In contrast, Middle-Eastern based operators are playing a prominent role in the...

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