Competitiveness of the ASEAN Countries
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Competitiveness of the ASEAN Countries

Corporate and Regulatory Drivers

Edited by Philippe Gugler and Julien Chaisse

In an age of increased necessity for competitiveness of nations and at a time when the world economy is facing recession, this book explores the possible trajectory of ASEAN – arguably one of the most dynamic areas in the world – as a regional economic and political bloc. The expert contributors address the industrial competitiveness of ASEAN and analyse the role of MNEs against the background of the challenges of integration. They illustrate that regional integration will only be a success if ASEAN’s linkages are broadened with global partners through negotiations of Free Trade Agreements. The book concludes that although much still remains to be done, and many promises are still to be unveiled, ASEAN’s ‘coming of age’ is an historic milestone.
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Chapter 6: The Harmonization of ASEAN: Competition Laws and Policy from an Economic Integration Perspective

Lawan Thanadsillapakul


Lawan Thanadsillapakul INTRODUCTION The rise and fall of Asia clearly reflects both the interdependence of the East Asian countries and the world economy and the impact of the changing global legal and economic environment on these countries. The ASEAN countries have gone through a volatile period and in response have embarked on a process of deeper integration1 to strengthen their regional economic self-reliance while committing themselves to an open market orientation. In Chapter 1, Julien Chaisse and Philippe Gugler look at ASEAN as a contributor for a global rebound from the current crisis. ASEAN has undeniably a role to play. Now Asia is again threatened by financial turmoil (Kawai, 2008). The trouble that began in the US in late 2007 and then spread to other regions has arrived at Asia’s shore. Fortunately, the region learned its lessons well from the crisis of a decade ago. Developing Asia’s governments have pursued sound macroeconomic policies, companies have strengthened balance sheets, and banks have reduced nonperforming loans. Most of the region’s economies are now fundamentally stable. And massive foreign exchange reserves will help ward off the worst of the crisis fallout. As scrutinized by Siow Yue Chia in Chapter 5, the necessity for ASEAN is to continue on the path of a direction dubbed ‘Open Regionalism’, which will balance regional integration and global liberalization. The ASEAN countries need to develop their sustainable regional market to replace the current separate national ASEAN markets, and to do so need to regionalize ASEAN laws and regulations,...

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