- Research Handbooks in Business and Management series
Edited by Helle Neergaard and Claire Leitch
Chapter 15: Repertory grid technique: an ideographic and nomothetic approach to knowledge
This chapter introduces the personal construct theory (PCP) and its derived technique: repertory grid as an intricate data collection technique applicable to entrepreneurial studies. It draws from the author’s experience conducting studies related to environmental entrepreneurship in Ontario’s (Canada) wine industry. This chapter starts by placing PCP in the context of the constructivism paradigm; subsequently, repertory grids are introduced as a procedure derived from PCT and details related to its components and procedures are presented. Finally, the ideographic and nomothetic approach to knowledge specific to repertory grids is demonstrated thorough typical analysis and reflections at both individual and collective levels.
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