Edited by Mark N.K. Saunders and Paul Tosey
Chapter 17: Maximising telephone survey participation in international HRD research
This chapter provides an overview of the literature on improving survey response, focussing upon ways of tailoring the survey design to leverage potential respondents’ decision to participate, and uses a case study to examine an application of leverage-saliency theory. Techniques likely to be effective in maximising telephone survey participation in HRD research are detailed.
You are not authenticated to view the full text of this chapter or article.
Elgaronline requires a subscription or purchase to access the full text of books or journals. Please login through your library system or with your personal username and password on the homepage.
Non-subscribers can freely search the site, view abstracts/ extracts and download selected front matter and introductory chapters for personal use.
Your library may not have purchased all subject areas. If you are authenticated and think you should have access to this title, please contact your librarian.