Capitalizing on Creativity at Work
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Capitalizing on Creativity at Work

Fostering the Implementation of Creative Ideas in Organizations

Edited by Miha Škerlavaj, Matej Černe, Anders Dysvik and Arne Carlsen

How does one implement highly creative ideas in the workplace? Though creativity fuels modern businesses and organizations, imaginative ideas are less likely to be implemented than moderate ones. The crux of this issue is explored as contributors present and analyze remedies for capitalizing on highly creative ideas.
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Chapter 7: Fueling, curating, connecting and fascinating: why and how creativity provokes curiosity

Spencer Harrison

Extract

7. Fueling, curating, connecting and fascinating: why and how creativity provokes curiosity Spencer Harrison Why generate mystery when a creative idea is fully mature and ready to be implemented? Why does Apple generally rely on stealth developme...

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