New Themes in Institutional Analysis
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New Themes in Institutional Analysis

Topics and Issues from European Research

Edited by Georg Krücken, Carmelo Mazza, Renate E. Meyer and Peter Walgenbach

Institutional theory has become one of the dominant organizational approaches in recent decades. Its roots can be traced to Europe, and an important intellectual objective of this book is to examine North American theory strands and reconnect them with European research traditions. In addition, this book focuses on how organizations and individuals handle heterogeneous and challenging social conditions which are subsequently reflected in various forms of change.
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Chapter 4: Conventions and institutional logics: invitation to a dialogue between two theoretical approaches

Ann Westenholz


In her contribution, Ann Westenholz explores the similarities and differences of the conventions and institutional logics perspectives in order to create a space for dialogue and mutual learning between the two approaches. Both approaches not only share a similar purpose, that is, helping us to understand indeterminacy and ambiguity, they also identify different social orders that may change over time. Both recognize that actorhood is important for the transformation of social orders, and they have both developed an understanding of how social orders and actorhood are interrelated. Despite these commonalties, the two perspectives have developed in different ways in France and the USA and not much dialogue has taken place between them until recently. Westenholz illustrates that a comparison of the two perspectives is helpful to create a common ground for analyzing and understanding how people coordinate their activities in indeterminate and ambiguous situations.

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