Annals of Entrepreneurship Education and Pedagogy – 2016
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Annals of Entrepreneurship Education and Pedagogy – 2016

Edited by Michael H. Morris and Eric Liguori

The second edition of Annals of Entrepreneurship Education and Pedagogy provides entirely new insights into a number of the leading issues surrounding the teaching of entrepreneurship and the building of entrepreneurship programs. Prepared under the auspices of the United States Association for Small Business and Entrepreneurship (USASBE), this book features fifteen scholarly perspectives on a range of entrepreneurship education issues.
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Chapter 12: Entrepreneurs in Action! An authentic learning experience

R. Wilburn Clouse, Terry Goodin and Joseph Aniello


Learning in Action is a problem-based learning strategy that encourages students to dream about new ideas and to take those new ventures to the marketplace. Based on the workable definition of entrepreneurship as “a state of mind – artful, insightful and innovative mentality rather than a business management or administrative concept,” the process develops a way of perceiving and exporting opportunity wherever it is found. Through open-ended, problem-based authentic cases, students were given the opportunity to explore markets for their own ideas and to conceptualize a business enterprise for such markets.

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