Emerging Asian Economies and MNCs Strategies
Edited by Robert Taylor and Bernadette Andreosso-O’Callaghan
Abstract
A key to furthering Asian economic integration is labour deployment, subject to community-level and national legislation but essential if local and Western multinational corporations (MNCs) are to take full advantage of the unparalleled market opportunities presented by a rising middle class with discretionary income. Advanced technologies are facilitating value-added production and the creation of knowledge economies, requiring a highly skilled labour force and a premium placed on innovation. This demands effective human resource management to spur employee initiative in the service of corporate objectives, drawing on both imported Western and local cultural values. Key words: middle class, niche markets, labour mobility, knowledge-based economy, human resource management.
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