Edited by Marika Lüders, Tor W. Andreassen, Simon Clatworthy and Tore Hillestad
Chapter 11: Service design thinking
The chapter is an introduction to service design. It starts by introducing design thinking and how it recently became adapted by the specifics of service to become service design. It uses theory and practice to describe key terms, competences and approaches to explain what service design is, and how it is a means of designing for trust.
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