Research Handbook on Intellectual Property and Creative Industries
Show Less

Research Handbook on Intellectual Property and Creative Industries

Edited by Abbe E.L. Brown and Charlotte Waelde

The creative industries are becoming of increasing importance from economic, cultural, and social perspectives. This Handbook explores the relationship, whether positive or negative, between creative industries and intellectual property (IP) rights.
Buy Book in Print
Show Summary Details
You do not have access to this content

Chapter 25: Corporate social responsibility, intellectual property and the creative industries

Abbe E.L. Brown, Nicholas Gervassis and Rumbidzai Mukonoweshuro

Abstract

This chapter argues for a new relationship to be generated between IP and the Creative Industries through the framework of corporate social responsibility. This complex and often controversial theme is introduced and its existing relationships with IP and in the Creative Industries are explored. It is argued, given the present focus of the Creative Industries on economics, that change is necessary for there to be appropriate regard to cultural goals and to diversity. This can be done by moving corporate social responsibility beyond its focus on supply chain and health and safety to engage more directly with IP rights – even though IP rights can be argued to be at the core of the Creative Industries and of the business of the IP owner. Building on some existing examples in the Creative Industries and from sustainability, five new pathways are introduced to create this new relationship. IP owners in the Creative Industries are encouraged to explore them.

You are not authenticated to view the full text of this chapter or article.

Elgaronline requires a subscription or purchase to access the full text of books or journals. Please login through your library system or with your personal username and password on the homepage.

Non-subscribers can freely search the site, view abstracts/ extracts and download selected front matter and introductory chapters for personal use.

Your library may not have purchased all subject areas. If you are authenticated and think you should have access to this title, please contact your librarian.


Further information

or login to access all content.