CSR and Climate Change Implications for Multinational Enterprises
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CSR and Climate Change Implications for Multinational Enterprises

Edited by John R. McIntyre, Silvester Ivanaj and Vera Ivanaj

Multinational economic actors, particularly corporations, play a defining role in the response to the climate change or warming debate and the emerging scientific consensus. This book describes, explains, and predicts how multinational firms will rise to the multiple challenges posed by global climate issues and the organizational and behavioral various responses of the international corporate community. It focuses on three core research and learning objectives. Firstly, it develops the core idea that multinational enterprises cannot implement meaningful sustainability initiatives without an appropriate governance system and corporate culture. Building on this notion, it addresses the question of environmental sustainability across select industry sectors, such oil and banking. Finally, drawing on a diverse range of contributing experts, it presents select best practices such as the opportunities arising from smart technologies implementation to achieve symbiotic industrial relationships, directed particularly towards the ecological environment of these firms’ transborder operations and global reach.
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Chapter 13: Transformation of the energy industry – from production and value chain-based toward service and network-based business models: navigating in the new sustainable energy landscape

Jessica Lagerstedt Wadin, Kajsa Ahlgren and Lars Bengtsson

Abstract

In this chapter we analyze the challenges that European multinational enterprises (MNEs) in the electric utility industry face in the transformation of the electric utility industry, going from a production and value chain-based business model toward more customer oriented and network-based business models. More specifically, we describe and analyze how seven European MNEs respond and change business models to navigate in the new sustainable energy landscape. We use business model innovation theory to identify patterns among MNE electricity utilities engaging in the sustainable transformation of the energy landscape electric utility industry. We identify two types of incumbent responses to the sustainable transformation of the electric utility industry: proactive and reactive Goliaths. We observe that cooperation between successful start-ups, Emerging Davids, and Proactive Goliaths with new innovative business models, organizing the cooperation in separate units, and disconnected from the core business could leverage the sustainable transformation of industries.

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