Handbook of Research Methods and Applications in Experimental Economics
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Handbook of Research Methods and Applications in Experimental Economics

Edited by Arthur Schram and Aljaž Ule

This volume offers a comprehensive review of experimental methods in economics. Its 21 chapters cover theoretical and practical issues such as incentives, theory and policy development, data analysis, recruitment, software and laboratory organization. The Handbook includes separate parts on procedures, field experiments and neuroeconomics, and provides the first methodological overview of replication studies and a novel set-valued equilibrium concept. As a whole, the combination of basic methods and current developments will aid both beginners and advanced experimental economists.
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Chapter 18: Cross-cultural behavioral experiments: potential and challenges

Christian Thöni


Experimental economics offers useful tools for cross-cultural research. Experimental games are well-defined environments characterized by a set of players, strategies and incentives. Conducting identical experiments with subjects from different cultures offers unprecedented control over the environment in which behavior is observed. Nevertheless, cross-cultural experimentation poses a number of methodological challenges, because culture cannot be randomly assigned to participants. This chapter provides an outline of how experimental games may be used to measure culture, followed by a review and discussion of the methods used in cross-cultural behavioral experiments. The chapter surveys the literature on cross-cultural experiments and offers a re-analysis of cross-cultural data sets to quantify the importance of cultural variation relative to subject pool variation.

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