Critical Issues and the Way Forward
Edited by Leonidas C. Leonidou, Constantine S. Katsikeas, Saeed Samiee and Constantinos N. Leonidou
Acting in a socially-responsible manner has become a crucial success factor for many international firms due to the highly complex, competitive, and volatile global environment in which they operate. This book will contribute new ideas, contemporary knowledge, and original research to the area of socially-responsible international business, and offers challenging directions for future research. Topic covered range from global environmental influences on acting in a socially-responsible way; foreign buyer reactions to responsible business and international market targeting to development of socially-responsible international business strategies.
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- Socially Responsible International Business
- Chapter 1: Socially responsible international business: review, synthesis, and directions
- Chapter 2: An overview of social responsibility dimensions in international business
- Chapter 3: Trade-offs and institutional contradictions in formulating responsibleinternational business strategies
- Chapter 4: Institutional drivers of stakeholder engagement and legitimacy of Chinese MNEs
- Chapter 5: Cross-country comparison of corporate social performance: how do institutions matter?
- Chapter 6: Re-assessing risk in international markets: a strategic, operational, and sustainability taxonomy
- Chapter 7: Consumer responses to MNE socially responsible behavior
- Chapter 8: CSR, causal attributions, and a country’s legal origin
- Chapter 9: Cross-cultural consumer responses to cause-related marketing: theoretical insights and future research
- Chapter 10: Social responsibility and foreign market targeting
- Chapter 11: Ethical issues in Japanese foreign direct investment in developed versus developing countries
- Chapter 12: Toward a more comprehensive CSR scorecard development for multinational enterprises
- Chapter 13: Adapting CSR strategy to international markets: fit analysis and performance implications
- Chapter 14: Strategic CSR and the CSR strategy-making process of international business
- Chapter 15: MNE-NGO global partnerships as a form of CSR strategy: how well are they working?
- Chapter 16: How much social responsibility should MNEs strategically assume and of which kind?
- Chapter 17: Antecedents, moderators, and consequences of political CSR in the context of MNEs
- Chapter 18: Embracing sustainability through corporate communication: an international case of CSR disclosure
- Chapter 19: Role of MNEs in building zero waste communities
- Name index
- Subject index
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