A Research Agenda for Event Management
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A Research Agenda for Event Management

Edited by John Armbrecht, Erik Lundberg and Tommy D. Andersson

This book explores and expands upon the core topics in the current academic debate within event management research. Emerging areas and innovative methodologies are organised into three themes: Events in Society, Event Consumers, and the Event Organization.
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Chapter 10: Revisiting and advancing the research agenda for event volunteering

Karen A. Smith, Leonie Lockstone-Binney and Kirsten Holmes


Summary reviews of the extant literature on event volunteering have been conducted in recent years. These have highlighted volunteer motivations as a key theme to emerge from this growing body of literature, together with the methods-based observations of the dominance of case studies of single sporting events and an overwhelming use of quantitative methods to study event volunteers. These works in appraising progress in the field highlight persistent gaps in knowledge and a raft of potential opportunities for taking the field forward. This chapter builds on preceding work specifically to advance a current and prospective research agenda for event volunteering, accounting for the growing diversity of forms that the practice will likely take.

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