Handbook of Qualitative Research Methods for Family Business
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Handbook of Qualitative Research Methods for Family Business

Edited by Alfredo De Massis and Nadine Kammerlander

This timely Handbook provides a comprehensive guide to the methodological challenges of qualitative research in family business. Written by an international, multidisciplinary team of experts in the field, the Handbook provides practical guidance based on the experiences of senior researchers, and features reflective discussion on how to craft insightful, rigorous studies.
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Chapter 10: Mapping narratives in family business studies: a guideline for researchers

Michela Floris, Cinzia Dessì and Angela Dettori


Narratives are fascinating creations that allow us to collect, analyze and interpret the stories people tell. Their high potential as an interpretive phenomenon is broadly acknowledged in different disciplines, even when their use appears fragmentary and insufficient. In organizations and management fields, scholars have used narratives to gather and qualify data. Furthermore, they appear quite appropriate for studying family businesses. Via a systematic literature review of top-notch family business articles with narratives during 1999–2018, the authors create a guideline for researchers who use this approach for their studies.

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