Learning and Teaching in Higher Education
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Learning and Teaching in Higher Education

Perspectives from a Business School

Edited by Kathy Daniels, Caroline Elliott, Simon Finley and Colin Chapman

There is often little guidance available on how to teach in universities, despite there being increasing pressure to raise teaching standards, as well as no official requirement for academics to have any specific teaching qualification in many countries. This invaluable book comprehensively addresses this issue, providing an overview of teaching in a business school that covers all stages of student learning.
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Chapter 29: Using posters in academic assessments

Kris Lines


A good poster should appear to be concise, visually effective and easy to understand; however, somewhat ironically, these strengths also represent its greatest disadvantages. Couple this with the fact that while academic posters have now become commonplace within the sciences, their integration in a business or law school curricula is often seen as more unusual, and it is unsurprising that this type of assessment may be perceived as challenging. This chapter therefore contains a number of best practice recommendations for integrating poster assessments within the curriculum. For ease of reading, these tips have been grouped into five thematic areas: demonstrating academic credibility; structuring the poster; resolving design and layout issues; attaching bibliographic and reference material; and finally demonstrating the importance of a tangible artefact.

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