Culture and Negotiated Meanings
Edited by Henriett Primecz, Laurence Romani and Sonja Sackmann
Chapter 1: Culture and Negotiated Meanings: The Value of Considering Meaning Systems and Power Imbalance for Cross-Cultural Management
1. Culture and negotiated meanings: the value of considering meaning systems and power imbalance for cross-cultural management Laurence Romani,* Sonja A. Sackmann and Henriett Primecz What can we expect when a Brazilian and a Chinese company decid...
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